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Search results for “Accor Live Limitless”
Travel marketers show penchant for unconventional tactics to boost recovery
10/23/2020
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9:37:25 AM
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Be it for looking beyond popular 3rd party ecosystems or supporting revenue generation post business model pivot, companies in China are open to experimenting to reach out to consumers.
Accor works on a domestic travel recovery promotion in China
06/23/2020
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5:01:50 PM
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Accor worked with travel and social media platforms including Ctrip, Fliggy, Meituan Dianping and WeChat, capturing the pent up domestic demand for travel and even impulse consumption by rewarding loyalists.
Accor rebrands and launches a new loyalty program
02/22/2019
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6:02:59 PM
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Accor spends $700 million a year on sales and marketing while Marriott spends $4 billion and Hilton more than $2.2 billion, Accor intends to catch up with what competitors spend.
Accor's Bazin revamps hotel group's focus to Asia and luxury
03/22/2020
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11:52:21 PM
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Bazin aims to grow earnings from its loyalty program to more than €100 million.
Accor and Alibaba Group enter into strategic partnership
11/08/2019
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9:32:23 AM
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The two innovative companies join forces to develop a series of digital applications and loyalty programs to improve the consumer and traveler experience over the next five years.
Accor and Hainan Airlines unveil partnership to enrich members’ travel experiences
09/04/2019
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10:59:47 AM
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This new partnership enables Le Club AccorHotels (LCAH)’ members to earn rewards points when flying with Hainan Airlines by converting 7,000 Fortune Wings Club points into 1,000 LCAH rewards points.
Accor on why digital transformation alone isn't enough for China
08/28/2019
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2:48:33 PM
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Accor's Chief Digital Officer, Maud Bailly, acknowledges that even if a non-Chinese organization can transform and gear up for today's digital economy, it isn't prudent to go alone to make it work in China.
Accor’s renewed focus – aspirational and experiential aspects of a guest
06/11/2019
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4:16:13 PM
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The driver for Accor going forward is the renewed focus on live + work + play aspects of a guest and owning the relationship, drifting away from being just owner of properties.
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